When I was leaving the theater after seeing Robert Duvall’s The Apostle, way back in 1997, a loud woman in the back of the crowd screamed out, somewhat redundantly, ”That’s the worst movie I have ever seen … in my entire life.”
At first, I couldn’t understand her reaction. It was a very good film, a quiet, intense character study of a Southern preacher. Perhaps, I thought, there were not enough car crashes in it, not enough glowing, cherry-red petro-explosions.
Certainly the film had not fulfilled her expectations.
And that was the sticking point. I have thought about it long and hard. Was The Apostle an outlier or a harbinger? There have been many articles written about the death of irony, yet, irony refuses quite to go away. The attacks of Sept. 11, 2001, led to a brief hiccup in our otherwise comforting embrace of the snarky, but it soon returned. If we briefly took a breath and said to ourselves, some things are too real, too important to sniff at, well, then it didn’t stop Stephen Colbert, it didn’t put an end to The Onion.
But there was still something in Duvall’s film. The singular quality of the film is its lack of irony. Everything is presented utterly straight, with no snide comments under the breath, no revelation of hypocrisy, no hidden agenda. Duvall neither makes fun of the Apostle’s deeply held religion, nor does he proselytize for it: It is not a “Christian” film, but a sober look at the complexities of a Christian life, fully rounded, and not a summation of a generic Christian life, but rather only this one person. Irony depends on stereotypes, on “classes” of people, not on individuals.
This straightforwardness is rare in Hollywood, perhaps unique, where we expect a cushion of irony to protect us from messy experience. 
Irony, narrowly defined, is saying one thing but meaning another. As when we see a friend green-skinned and hung over in the morning and say to him, ”You look bright and chipper today.”
In that, we are both in on the joke. Often, though, an audience is split between those who get it and those who don’t. Irony is thus used frequently as a kind of shibboleth for a clique. Those who ”get it” are in, those who don’t move to a retirement community in Florida.
Irony is also a literary trope, which means, its expectations are linguistic and not experiential. Most Hollywood movies set up a form and audiences know where the story is going. A gun flashed in an early scene will by expectation be used in a later scene. The surprise we wait for is the when.
But The Apostle never quite does this. Each time we spot an obvious plot development, the movie goes elsewhere, and where it goes is closer to what might happen in real life than what we would normally expect in a movie.
All setups are frustrated.
Unlike almost any mainstream Hollywood film, there was no ”in joke” to be in on.
Instead, the story of the Apostle E.F. is given to us as an esthetic construct, something to apprehend and appreciate, to hold in our mind, whole, as we might hold in our hands a glass orb, rotating it and seeing it from all angles.
In its lack of irony, The Apostle is an odd fit for our cultural moment. The 20th Century was a century of irony; irony has been our lingua franca. But, there are some indications that as we descend into the 21st, irony has begun to wear out its welcome. It is still pervasive, but oftentimes, it seems to come by rote, as in so many sitcom pilots, seemingly written from some formula. Irony is tired; it wants to put up its feet and rest. We expect the irony, but we don’t really believe in it anymore. It’s just the norm, which we also are too tired to give up.
This shift away from irony has happened before: It is clearest in the change from the 18th to 19th centuries, from the irony of Alexander Pope to the sincerity of William Wordsworth.
One has only to compare the mock epic tone of The Rape of the Lock with the straightforwardness, almost blandness of “I wandered lonely as a cloud/ That floats on high o’er vales and hills,/ When all at once I saw a crowd,/ A host, of golden daffodils.”
A younger generation back then, tired of the artificiality of the older and sought to substitute an authenticity for the artifice.
There were things that were important to be said, the younger generation thought, and to be said clearly and meaningfully. The century that followed Wordsworth was a century without irony — and almost, at times, it seemed without a sense of humor.
Eventually, the century gagged on its own sincerity, so that when the new one began, the page flipped back. Poets such as T.S. Eliot and Ezra Pound stoked their verses heavily with irony, never saying quite what they meant, always approaching their subject obliquely.
We no longer trusted the Great Truth spelled out in large, direct letters, and for good reason. Too many Great Truths turned out to be miserable lies. Colonialism, Imperialism, racism, purity, idealism. There have been many deaths. 
This wasn’t true only in literature. Music turned from Tchaikovsky’s grand passions to Stravinsky’s tweaked noses, art from grand historical paintings to pasted bits of daily newspapers and deconstructed violins.
One has only to compare the historical straggler, such as D.W. Griffith’s sentimental Way Down East with Ernst Lubitsch’s brassy Ninotchka. It is the same change. You can see the pendulum swing, saeculorum decursum, over and over.
Between the irony and the directness there is constant battle, for neither is sufficient. Each mode has both its strengths and weaknesses. Direct sentiment soon devolves into Victorian sentimentality, so that we laugh now at the mawkishness of much of it. But irony declines into mere cleverness, so that we admire an author’s wit, without much regard for his sense.
This has certainly been the case in Hollywood. It is rare to find a film in which actors behave the way any real people behave or feel the feelings of real people. Instead, they speak in catch phrases that ring with bell-like cleverness. The plots are artificial; their resolutions preposterous.
”Hasta la vista, baby!”
”Go ahead, punk, make my day!”
”Show me the money.”
“I have had it with these motherfucking snakes on this motherfucking plane!”
On television, it is even thicker. Seinfeld was a wonderfully clever sitcom, but it was, by its own admission, about ”nothing.” All style, no substance.
Most sitcoms are the same, and most hourlong dramas are numbingly formulaic. 
Yet, there is a hunger for substance. It shows up in such mainstream places as movies like Forrest Gump, where the sincerity and lack of irony of its main character seems like a breath of life. The movie itself was mildly ironic, but the character was guileless. And what is more, his earnestness — that is, his ”pure heart” — won him all his prizes. (I am not defending the film as a whole, but only making a point about its underlying proposal of directness and sincerity — many people despise the film for this very reason).
In that, the tone of the movie was completely at odds with its predecessor, Being There, where we were all in on the great in-joke, as the idiot gardener, Chance, fools all the supposedly smart stuffed shirts into finding profundity in his inanities. 
And just as a clever century distrusts an earnest one, the pendulum swings back and we are beginning to be unsatisfied by the cleverness. The deeper Quentin Tarantino dives into genre film pastiche, the more irrelevant he becomes. His first films were about something — the deaths in Pulp Fiction, however clever in terms of plot, were real deaths with consequences; in Kill Bill, the deaths are just tin ducks in a shooting gallery. They carry no punch.
This great cultural sea change may be due, but it hasn’t become pervasive yet. Still, there are warning signs: Sincerity has also brought us political correctness; it has brought New Age philosophy; it has brought us any part of a Tyler Perry movie that isn’t Madea.
For, while irony requires a modicum of intelligence, sincerity is democratic: Everyone is invited — no brain too small. It runs the gamut from genius to imbecility. Not every 19th century poet was Wordsworth; heck, even Wordsworth was only Wordsworth on a good day.
The watchword for irony is skepticism; for sincerity, credulity. Blind faith in alternative medicines, UFOs and astrology is only possible in a time when our irony is eroding.
Yet, irony doesn’t get off the hook so easily, either. There are reasons some people feel compelled to give it up as the new century reaches its teen years.
The first is that irony is words, not life. It is essentially linguistic. That is, its rules and habits are linguistic rules, not experiential rules.
With irony, as with a joke, you have to have the setup and punch line come in the right order, followed by the rim shot. Out of sequence, they fall flat and meaningless.
Real life has other demands, but with irony, we translate the experience of life into the language. Language is a kind of parallel universe, divorced from reality, but somehow accepted as its mirror: When we are laughing at a joke on a sitcom, we are laughing not at life, but at language.
It is at the core of what is called Modern Art, that the process becomes the subject: The painter paints paintings about paint, the playwright constructs dialogue about speech, the sculptor shows us the raw surface of stone. Modernism has been about the tools it uses.
And that is why, at the end of the Modern century, the armor of irony that has protected our egos from the embarrassment of our sentiment has begun to fall off. We demand real experience.
When that woman yelled out her frustration at The Apostle, she was complaining that her linguistic expectations — the language of film we have all become accustomed to — were violated. Robert Duvall was doing something different.
But our culture now requires of all of us that we rise above our comfortable irony and attempt to see what is actually out there, floating in reality.
And deal with it.